ComAve is thrilled to announce a new partnership with Ajax, where we will serve as the Official Ecommerce Platform Partner for at least the next three years, starting from the upcoming season.
At ComAve, we are redefining the sports fan experience by seamlessly integrating e-commerce, retail, and dining needs through our global platform. This collaboration with Ajax will introduce a loyalty program, offering personalized experiences and rewards to their fans.
Ajax is the first Dutch club to support ComAve’s vision of creating the world’s largest sports fan ecosystem.
Menno Geelen, Commercial Director at Ajax, commented: « ComAve is an ambitious partner that is steadily growing its presence in international football. Their collaborations with clubs like AC Milan and Crystal Palace, along with their innovative solutions used in the recent World Cup, have earned them recognition across several countries. We are excited to help them take the next step. »
Adam Haines, Chief Operating Officer of ComAve, expressed his excitement: « Joining forces with Ajax is a significant milestone. Their forward-thinking approach and dedication to excellence align perfectly with our vision. Together, we anticipate achieving extraordinary milestones and pushing the boundaries of bespoke digital marketplaces. »
Jassim Al Sulaiti, Regional Managing Partner at ComAve, added: « Our collaboration with Ajax is a major step in our ambitious plan to create the ultimate digital marketplace for fans. We are excited to partner with a club of Ajax’s prestige and legacy, and we look forward to this journey with the fans and local businesses. »
